The Psychology Of Making $1M/Day
“Some people never go crazy. What truly horrible lives they must lead.”
I don’t normally talk about my personal life.
But today we have permission to make an exception (despite that… I’m going to keep the sensitive details super vague to not give away his identity because although he’s not famous, famous… he is pretty famous in his niche and probably will become famous, famous in a year or two).
So here goes:
I have a good friend (great guy) who makes $1m/day.
Not revenue. Profit.
And not “I made $1m/day one time and now I’m going to say I make $1m every single day” like some Internet Marketing types haha.
No.
$1m/day (on average). Every day. Like clock work.
And he’s not a direct response guy.
Or an eCom guy.
Or a black hat guy.
Or a course guy.
Or even anything else that is somewhat familiar to our world.
He comes from a completely different realm.
A realm that I had no idea even existed until I pulled up to a coffee shop in a foreign land, ordered the most bitter of black coffees, and sipped it while I listened to him tell me about his world.
That was years ago and at the time he wasn’t making $1m/day.
But I could sense that something was brewing (and not just the coffee)…
So much so that when a mutual friend texted me and asked: “How did your meeting with so and so go?”
I replied (verbatim):
“That kid is fucked in the best way possible lol.”
(I said kid because he was and still is super young.)
Why did I say he was F’d in the best way possible?
Because I knew from previous experience that unbeknownst to him he was headed to the top of the world *and* the bottom of the ocean and there was quite frankly no way that he could stop it (first class tickets were already booked and he was on the runway, baby).
How did I know?
In a few different ways, but mostly because his conditioning was wired in a very abnormal way that would give rise to very abnormal results.
Said another way:
You kind of got to be a little fucked in the head to achieve massive success and he was well… a little F’d in the head (I mean that in a good way btw).
Now when I say massive success…
I don’t mean baby success (aka “I got a new promotion at work, honey!” Nothing wrong with that, congrats on the promotion if that’s you. But it’s not what I’m talking about here.)
I don’t mean mediocre success either (aka six figures/year with a white picket fence.)
And I don’t even mean really good success ($3m-5m/year + paid off home + investments earning whatever you need to live).
All that is still inside normalcy land and you can do it all by just being normal (which is great because being F’d in the head usually comes with extreme results on both ends of the bell curve that may be too much for most people to deal with).
I’m talking about massive success.
The type of success that rips a hole in the very fabric of reality and completely transforms the lives of millions of people. That’s massive success and that type of success is what will lead to $1m/day.
And rightfully so.
But with that being said:
The reason I say all that is because you cannot really achieve massive success (which is abnormal) by being normal.
So chances are high…
If you’re going to put up $1m+/day on the scoreboard…
You’re probably going to have to be a little F’d in the head to do it.
I know because I used to be F’d in the head too.
Shit…some days, I still am.
But this isn’t about me (more on me in other emails)…
This is about my friend and when I saw the writing on the wall…
I just told him straight up:
“Hey bro, I have a sense that life is about to get crazy in the best way possible. But if things ever get too much too fast, give me a shout!”
And I left it at that.
Not because I was some expert or because I wanted anything from him. It was because he was my friend and I could see that his conditioning was pretty similar to mine and it was going to take him to the top of the world *and* the bottom of the ocean.
But of course, I’m not going to tell him the latter part because most people fear the bottom of the ocean (there’s actually nothing to fear, it’s pretty awesome and you cannot really sustain the top of the world without grounding yourself in the bottom of the ocean) and I’m not going to negatively placebo my friend.
Plus, words wouldn’t do anything.
It was just something he needed to go through.
So fast forward the years and we’re both doing our thing and touching base here and there and I’ve completely forgotten about the coffee shop conversation altogether (side note: the more presence you tap into, the more your memory just disappears unless it’s needed… or at least that’s what I tell myself when I start forgetting shit haha).
That was until I received a call (well to be precise… it was a text at first) from my friend earlier this year.
And in that conversation, he essentially gave me the quick and dirty run down of his experience of life.
In short, he told me (keeping this very high level/vague):
I’m making $1m/day.
I’ve become a celebrity in my niche.
I’ve created xyz that gazillions of people are using daily.
I’ve changed the lives of my family (forever).
(Side note: I’m just listing it out like that for the sake of clarity, but he’s a super humble/lowkey guy and didn’t say it like that at all haha.)
But something is off and it makes no sense….
“What do you mean?” I asked (after congratulating him on all the success which was so nice to hear).
And he replied with a laundry list of things that were off:
“Well, I’ve developed these weird health problems with all types of weird symptoms and I’ve done all the tests/scans and they all come back normal/fine and doctors don’t know what’s happening…”
“I’ve developed this crazy anxiety and I cannot even function in normal settings anymore. For example, I went to a wedding last month and I had so much crippling anxiety that I just wanted to run away and I couldn’t even eat in front of anybody. This keeps happening and it’s turning into this weird eating disorder in public type of thing and now whenever somebody invites me to a dinner or something, I get super stressed and cannot even focus on my work…”
“I’ve been super fucking depresssed and there’s like no joy, happiness, lightness in my life. Things feel so heavy and dark and I have to essentially give myself a pep talk to get out of bed in the morning…”
“I feel like I have no real friends and I’m trying to date and meet women, but I feel so disconnected from every woman I meet and I just get all in my head about it and I start overthinking everything…”
“I cannot make any decision in business anymore. I’m constantly going back and forth and I’ve become so indecisive. One day I want to do x. Another day I want to do y. It makes no sense…”
“I cannot sleep, I just keep thinking… I’m clocking like 4 hours of sleep a night…”
“My team is starting to fall apart. In order to hit the next level in this business, I need to step up as a leader, but I cannot lead anybody. My team sees me spiraling out of control and they’re jumping ship to work with competitors (some of which are my “friends”)…”
“I got like all these consultants and lawyers in my ear telling me all types of shit and I don’t trust any of them…”
“I’m hemorrhaging money like crazy…”
“My business is starting to lose serious market share…. Because more and more competition is entering this vertical…”
“All I want to do is get drunk/smoke weed…”
And on and on he went for like 20 minutes straight
Talking a million words a minute.
And it was a lot to hear because I remind you again…
This isn’t like a 30-year old friend (with some life experience) going through this.
It’s essentially like your little brother that received massive success at a really young age, so you naturally feel for him.
But at the same time, I wasn’t shocked or surprised to hear any of this.
To put it bluntly, I kind of expected it because his conditioning was wired in a very abnormal way that would give rise to very abnormal results on both ends of the bell curve.
The $1m/day was occurring on the upper end of the bell curve (aka top of the world).
The laundry list of issues were occurring on the lower end of the bell curve (aka bottom of the ocean).
(The middle he had left completely.)
So with that in mind, I replied by first encouraging him to take a deep breath and feel his feet on the floor (because it was a lot that he shared and it was clearly impacting him/sending him spiralling) and then I said:
“Everything you’re going through kind of makes complete sense.”
And funny enough that sent him spinning even more haha because every waking moment for the last year or so he’s been trying to make sense of it all and it’s making absolutely zero sense.
Instead, it all seems random and confusing.
So it made sense that it would make no sense to him so I said:
“Look, I’m not saying this is right. I’m not saying this is wrong. I’m not even telling you to believe me. I’m lowkey F’d in the head just like you haha. I’m just saying I’m a little bit older and I went through something similar and everything you’re sharing makes complete sense to me because this is what I think happened…”
And with that it was my turn to go on a 20 minute rant haha.
What did I rant about?
Basically I said the following (based on what I knew about him):
In early life, you were chilling and not suffering from any of these issues. Instead, you were connected equally to your belly, heart, and mind. But then you went through some experiences (which he had shared with me prior that were quite traumatic) which were too difficult and too much for your consciousness to hold, so the psyche developed a defense which was to disconnect from the belly (embodiment center) and the heart (feeling center).
This, in return, helped you back then because if you weren’t in your belly/body, you wouldn’t have to clearly experience the truth of your situation (it was too much to hold).
And if you weren’t in the heart, you wouldn’t have to feel the pain of your current reality (which again was too much for you to hold).
As a result, the head center is where all your inner energy ran towards in an attempt to create some sort of fabricated safety.
By doing so, you naturally developed the potentials of the head center which is a rich and vibrant imagination, brilliant intelligence, and infinite creativity (the source of creativity is slightly above your head and the more time you spend there, the more you naturally start to enter higher spiritual realms and get visions/ideas/insights/breakthroughs for new creations).
All this in return, fuelled your early business interests and led to you discovering/getting into xyz industry at a very young age.
In addition, it also gave you the ideas/creativity needed to succeed in that industry and create xyz creations that impacted the lives of many, leading to $1m/day.
(Side note: This is more or less the pattern you see if you read any biography of self made billionaires or whatever. Usually extreme trauma in early childhood → abandon/disconnect from the body (trauma too painful) → retreat into the mind to access safety/gain access to all sorts of creativity/imagination/insights → create crazy inventions that transform humanity → double down on the mind even more (it’s all unconscious) and become disconnected from regular reality completely → develop all sorts of weird kirks/habits/symptoms. Elon Musk and Nikola Tesla are some examples that come to mind. Nikola was so into the head and accessing higher spiritual realms and so disconnected from the belly/body that the man allegedly never even busted a nut and died a virgin which is crazy, but makes sense when you see it through this filter. The body was just to be used and consumed for creativity. Bodily pleasure was completely irrelevant for him)
But the issue now is that you’ve spent so much time/energy/focus (unconsciously) abandoning the belly and heart and running towards the mind (where you can say the higher spiritual realms/creativity/dimensions exist) that you’ve become disconnected from “regular people” reality. Not only that, but you’re also starting to experience issues in your life that are arising because you’ve abandoned the belly and the heart.
In short…
You’re struggling to make decisions in business because in order to make effective decisions and lead your team members, you need to be grounded in reality (belly). Since you were conditioned to leave the belly and enter the head, you now have no ground to stand on. And thus you’re spinning mentally. This, in return, is what gives rise to indecisiveness (which is really just another word for being ungrounded).
You’re struggling to connect with women and make friends because in order to truly connect, the people in your life need to truly feel you (heart). Since you were conditioned to leave the heart and enter the head, you now cannot feel yourself (which means others cannot feel you either). This, in return, is what gives rise to losing joy/feeling depressed + shit dating life (all dating issues for men are due to overreactive head and underdeveloped heart/belly center IMO).
You’re developing anxiety in social situations because social situations require you to be grounded in the moment (belly) and connect authentically (heart). But since the belly and heart is dormant, you’re perceiving and experiencing social situations through the head and constantly thinking about how your every movement is perceived by others which is now preventing you from eating in public or whatever.
And on and on I went.
To which he replied:
“Oh. That kind of makes sense… but what about the weird health symptoms that make no sense?”
And I said:
“No idea about that, not a health expert. But what kind of symptoms are you experiencing?”
And I kid you not, but all the symptoms he listed out were all belly/gut related. (The part of the body he was completely disconnected from/belly probably glitching the fuck out).
So with that in mind…
The lightbulbs started going off a little bit and things started making a bit more sense for him as he concluded:
“So to actually unlock more potential in these other areas and solve this laundry list of problems I’m experiencing, I have to bring the belly and heart more online?”
“Yeah I think so, but the challenge is… you’ve conditioned yourself to leave the body and run towards the head for so long that it’s become your survival response. In short, the more you feel your survival is at stake (which is what the laundry list of problems will give rise to), the more you will run towards the head (unconsciously) and move deeper into it which is what worked when you were younger, but now it’s not actually working anymore. And is actually the source of your laundry list of problems. In other words: The reason you’re experiencing the laundry list of problems is because you’re not only disconnected from the belly and heart, but you’re trying to overcompensate by using the head to do the job of the heart and belly which quite frankly doesn’t and cannot work. So the more you go off into your head to solve these problems, the worse off you’ll be.”
“Ah.” he said. “So what’s the way out?”
“To undo the conditioned pattern of unconsciously sending all your energy to the head (happens unconsciously) and start feeding some energy back to your heart and belly center (do it consciously). In other words, to become embodied again and back in touch with your life force.”
“It cannot be that simple?”
“It is, but it can be difficult to actually apply so just try it with 0 expectations.”
“Ok.”
So I gave him a list of things to put into action (very simple) and then I would randomly text him every now and then for months to just remind him to get in touch with the belly and heart (because the conditioned response to run towards the head is so engrained that if you lose presence, you’ll just automatically do it and forget about belly/heart and go asleep in the video game of life. So external reminders are very useful).
And the results?
It’s still work in progress but the laundry list of issues and problems have started to practically resolve themselves (including all those weird health issues – those issues were arising because the centers were out of sync IMO but I don’t know).
In other words:
By bringing the belly more online and embodying his body, he started feeling comfortable in his own skin again. This, in return, started nuking the social anxiety and weird eating disorder issues (the anxiety he was feeling had less to do with social situations (that was just the trigger) and more to do with not having access to his own ground/inner stability). Moreover by feeling more landed in the belly and the here and now, he now had ground to actually stand on and could make clearer decisions and lead his team with greater conviction.
On the other hand:
By bringing the heart more online and feeling his life from the inside out (instead of trying to do that weird stoic shit he picked up from authors that live life with no juice), he started feeling the music in his heart again. This, in return, started freeing up the expression in his heart and gave rise to him becoming more spontaneous and bold (which is attractive to girls and just people in general/new friends).
And lastly:
The head center was already turned on, so the creativity continues to flow and actually becomes enhanced because now the head actually has the support of the belly and the love in the heart to dream up new worlds/inventions/creations that benefit humanity.
There’s still a lot of work to be done (for all of us), but even a 5% improvement in these areas can be life changing for someone who has spent almost an entire lifetime in just one room of the house.
So the reason I mention all this?
The psychology of making $1m/day is very interesting because you have to be a little F’d in the head to do it (leave your current reality and go off into a new reality that exists in your mind/above your head – which is where all the creative juice is stored).
But eventually you may or may not hit a point (happens at different points for different people) where what got you here (being F’d in the head) won’t get you there (the next frontier of growth).
And will actually turn into your prison.
(Especially if you want success in all areas of life and not just money.)
So to overcome the new challenges you’re blessed with, you’ll most likely have to look at yourself objectively and do the work to restore inner balance.
Doing so is what will usher you into the next stage of evolution (giving rise to unlocking more potential across the totality of your life) and in return allow you to actually have your cake (big money) and eat it too (enjoy the F out of your life).
Most people can get one, but not the other (example: great finances but shit relationships/enjoyment).
The purpose of this email list and my hope for you is to actualize both (if you want) – hence why we talk about both copy/marketing/business & presence/inner work/spirituality.
So we’ll continue to get into the details of how to do that in future emails.
But as of right now, I’ve yapped enough and this email is getting crazy long (I just wanted to share the above with you to showcase how it impacts people on all levels).
So we’ll wrap it up here.
I’ll see you tomorrow.
Your friend,
/tej
P.S. If you want to be ultra powerful in business and life, develop all three centers: head, heart, belly. Or at the very least, two. The most successful people (on a global stage) usually have a pretty strong head and belly center. Steve Jobs is a good example that comes to mind. And it’s these two centers that IMO gave rise to his reality distortion field. But that’s kind of outside the scope of this email.
P.P.S. With all the above in mind, you may now be able to gain greater insight behind this tweet:
My friend in the above scenario was on 3 cups of coffee a day. And since he was already head dominant (without being grounded in the belly), it was just contributing to his spinning/chaos. It’s also what probably gave rise to a lot of the gut issues too (drinking black coffee on an empty stomach). But that doesn’t mean coffee is to blame or it’s bad. It just means you have to know yourself. I have other friends (more belly dominant) that are on 3+ cups of coffee and it works great for them/no issues.




What are your favorite ways of getting into the heart and belly for someone who is head dominant? I've heard you talk about meditating and sending energy into the belly. For me, working out/moving my body is by far the best way of getting into the belly. The best way I've found of getting into the heart is being present with another person (talking, listening, hugging, etc). I'm curious about what other methods you or others have found (anyone can reply).